Category Archives: Golf News


Best Membership Marketing

Our choice remains Creative Golf Marketing, based in Kansas, and its founder, Steve Graves, a former golf professional. CGM's strategy is simple but has worn well over the past 20 years: incentivize members to get involved while taking away as much of the “hard sell” as possible.

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Masters 2019: The curious case of the original pimento cheese recipe (and how you can now buy it)

Jamie SquireAUGUSTA, Ga.— Pimento cheese. Most of us go 51 weeks a year without thinking about this curious concoction they jam between two slices of white bread and sell for $1.50 here. Then comes the Masters, where it’s such a part of the tournament's identity you might think they fill the bunkers with it.
The Masters being the Masters, you might also assume you can’t experience the real Augusta National delicacy anywhere outside the gates. Turns out you have a better chance of enjoying an authentic Masters pimento cheese sandwich at home than if you drove down Magnolia Lane.
More on that in a bit, but first, some backstory: Until about 15 years ago, the pimento cheese served at the Masters was prepared by a caterer in Aiken, S.C. named Nick Rangos. When the club switched vendors to the local Wife Saver restaurant in Augusta, owner Ted Godfrey tried — and at first struggled — to duplicate the recipe.
“We tried over 33 cheeses and we still couldn’t get it right,” Godfrey said the..

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